Мarketing solutions

Paid search marketing

Paid search marketing, also known as pay-per-click (PPC) advertising, is a digital marketing strategy in which advertisers pay a fee each time their ad is clicked. This model allows businesses to bid on relevant keywords and have their ads displayed prominently on search engine results pages (SERPs) or other online platforms. Paid search marketing offers a highly targeted and measurable way to reach potential customers and drive traffic to a website.